This Week in AI Creativity

Good morning.

Back with this week's list of creators experimenting with AI, including a handful of new short films that are a great showcase of what's now possible. As always you can find these projects and over 300 more at realcreative.ai, a site built on Coda.io and a great place to see what other creators are up to. 

Thanks for checking them out!

WATCH

David Clark's Adidas Originals spec commercial, crafted in a coffee break with Midjourney AI, enthralled Reddit and Twitter. Merging AI-generated imagery with animation prowess, his work illustrates the cutting-edge potential of AI in contemporary advertising.

Souki Mansoor's exploration with RunwayML's Gen-2 Motion Brush brings AI-generated archival footage to life, artfully paired with a classic Big Bill Broonzy song. The project melds historical depth with modern AI, creating a uniquely immersive audio-visual experience.

“Welcome to Latent Land,” whose AI pilot is Vince Buyssens, fuses storytelling, filmmaking, and animation to explore the depths of AI's Latent Space. The film, employing tools like Midjourney, Runway, and WarpFusion, serves as a beacon of how AI can amplify the creative process for artists and designers.

The Room
Martin Nebelong

Martin Nebelong's collaboration with Runway produces 'The Room,' a short film mirroring his personal journey of resilience and exploration. Facing a health crisis, he weaves a narrative of recovery and the unknown, celebrating creativity and the support of loved ones.

READ

Google DeepMind's Gemini AI excels in integrating various modalities like text, images, video, and audio. It significantly outperforms human experts in multiple domains, including language and problem-solving, demonstrating its versatility. Gemini, offered in Ultra, Pro, and Nano versions, represents a major step forward in AI technology, effectively blending different types of inputs into coherent and comprehensive outputs, opening up new possibilities for practical applications.

Intelligent Jello examines Hollywood's diminishing relevance against the backdrop of AI's rise in media creation. It argues that AI tools, empowering individuals to produce content independently, are disrupting Hollywood's traditional, high-cost production model. This shift is reshaping the entertainment industry, suggesting a future where Hollywood's stronghold on cinematic creativity and production quality is increasingly challenged by AI-enabled creators.

Alan Warburton's "The Wizard of AI," while showcasing AI's potential in art, ultimately concludes with a nuanced view. Despite ethical concerns and the challenge AI poses to artists, Warburton suggests resilience and adaptability in the art world. His documentary, balancing both skepticism and recognition of AI's capabilities, reflects on the ongoing evolution and possible coexistence of traditional artistry and technological innovation.

TRY

Javi Lopez introduces Magnific, an AI tool that significantly enhances and reimagines image quality. Magnific excels in upscaling images, adding new details and improving their overall appearance. Lopez emphasizes the tool's capability to create details in images that weren't originally present, showcasing its potential as a favorite AI tool for image enhancement.

Thanks for reading!

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